Cogito Consultants
6912 Spanky Branch Court
Dallas, TX 75248
ph: 214-499-5004
success
Think IT. PICTURE IT. PLAN IT. DO IT.
THINK IT (What to Do)
- Market Analysis
- Due diligence & feasibility studies
- Turnaround strategies
- Key value identification
PICTURE IT (What it Looks Like)
- Market Analysis
- Due diligence & feasibility studies
PLAN IT (How to do it)
- The Cogito Road Map: the path from Current Situation to Future Vision
- Business/Marketing Plans
- Funding Proposals
DO IT (Getting it done)
- Project Management
- Key customer/partner acquisition
- Ongoing Board Level participation
HOW WE SUCCEED
Think It. Picture It. Plan It. Do It. Four things that seem so simple. So why are they so hard to put together? And how does Cogito Consultants do these things successfully?
We have developed a criteria for success which combines "Value" and "Values".
By Value, we mean the external factors that drive people (customers and prospects) from the outside to buy your products or services.
By Values, we mean the internal factors that drive behavior of people inside the organization (employees, stakeholders and suppliers), who must deliver on the promise of Value.
CREATING EXTERNAL VALUE
These are the things successful products and services must promise. They represent the core reasons people buy things, whether for business or personal use
-Confidence (vs. fear)
-Excitement (vs. boredom)
-Simplicity (vs. hassle)
-Esteem from others (vs. humiliation)
-Hope (vs. despair)
-Pleasure (vs. pain)
PRODUCING INTERNAL VALUES
Once Value is identified, Organizations deliver on that promise by believing in, and practicing, a series of internal Values
-Trust (vs. suspicion)
-Generosity (vs. greed)
-Respect (vs. rudeness)
-Substance (vs. style)
-Details (vs. disorganization)
-Boldness (vs. timidity)
Without a solution that delivers both Value and Values, success is difficult to sustain.
Every challenge Cogito Consultants undertakes is filtered against these criteria for success.
Success Stories
6912 Spanky Branch Court
Dallas, TX 75248
ph: 214-499-5004
success